Social media refers to digital platforms where users can create, share, and interact with content and each other. In the context of children's literature, social media serves as a vital tool for authors and publishers to reach their audience directly. Platforms like Instagram, Twitter, and Facebook allow creators to showcase their books, share illustrations, engage with parents and kids, and promote reading culture. From virtual book tours to interactive storytelling sessions, social media can amplify the visibility and accessibility of children's books in a creative and engaging way.